About Jewelique
About Jewelique
Our Story
Jewelique was born in the UAE from a simple belief: every woman deserves to wear beautiful, high-quality jewelry every single day — not just on special occasions, and not at the expense of her budget.
Founded in Dubai, Jewelique set out to solve a problem that frustrated thousands of UAE shoppers: gold plated jewelry that turns green after a week, tarnishes in the heat, or falls apart after a few wears. We knew the issue wasn't gold plating itself — it was the cheap base metals and single-layer plating most brands used.
So we changed the formula. We source surgical-grade stainless steel, apply 3 layers of 18K gold plating, and create pieces that are genuinely waterproof, tarnish-free, and built to last years — not weeks. Today, Jewelique serves thousands of customers across Dubai, Abu Dhabi, Sharjah, and all UAE emirates.
Our Product Philosophy
Waterproof
Every Jewelique piece is 100% waterproof. Pool, shower, gym, beach — our stainless steel base doesn't react to water, sweat, or humidity. This isn't a claim most brands can make honestly. We can, because of the material we start with.
Tarnish-Free
Unlike jewelry on a brass or copper base, our stainless steel pieces will never turn black or leave a green mark on your skin. The base metal simply doesn't oxidize the way cheaper alternatives do.
Hypoallergenic
All Jewelique pieces are safe for sensitive skin. Surgical-grade stainless steel is the same material used in medical implants — there's a reason it's trusted for body contact. No nickel reactions, no irritation.
Affordable Luxury
Our pieces start from AED 79. We don't believe beautiful jewelry should require a special occasion or a large budget. We want you to wear something you love every day — and replace it when you're ready for something new, not because it fell apart.
3 Layers of Gold Plating
Most gold plated jewelry uses a single, thin layer of gold. We apply 3 layers, which means a thicker, more durable gold coating that maintains its color and shine for years of daily wear.
What Is Our Jewelry Made Of?
All Jewelique pieces consist of:
- Base metal: 316L surgical-grade stainless steel
- Plating: 3 layers of 18K gold (75% pure gold)
- Stones (where applicable): Cubic zirconia or mother-of-pearl inlays
Our Mission
To make premium-quality jewelry accessible to every woman in the UAE and beyond — so that wearing beautiful, lasting jewelry is an everyday experience, not a luxury reserved for a few.
Frequently Asked Questions
Is Jewelique jewelry real gold?
Our jewelry is real 18K gold plated, not solid gold. The plating layer is genuine 18-karat gold (75% purity) applied over a stainless steel base. This gives you the look and feel of solid gold at a fraction of the price. For a detailed explanation, see our guide: What Is 18K Gold Plating?
Is the jewelry waterproof?
Yes — 100%. You can wear Jewelique pieces in the pool, shower, gym, and beach without damage. Our stainless steel base does not corrode or react to water. This is the core reason we chose stainless steel over cheaper alternatives like brass or copper.
How long does the gold plating last?
With normal care, our 3-layer 18K gold plating lasts 2–5 years of daily wear. This is significantly longer than standard single-layer plated jewelry. Factors like avoiding direct perfume contact and proper storage extend the life further. See our full care guide: How to Care for Gold Plated Jewelry
Will the jewelry turn my skin green?
No. Green skin discoloration is caused by copper or brass base metals oxidizing against skin. Our stainless steel base does not react this way. You will never get a green mark from a Jewelique piece.
Is it safe for sensitive skin?
Yes. Surgical-grade stainless steel is hypoallergenic and widely used in medical and body jewelry applications. All Jewelique pieces are safe for sensitive skin and will not cause irritation.
Do you deliver across the UAE?
Yes — we deliver to all UAE emirates: Dubai, Abu Dhabi, Sharjah, Ajman, Fujairah, Ras Al Khaimah, and Umm Al Quwain.
What sizes are available?
Bracelets and bangles come in standard sizes (typically size 16, adjustable variants available). Rings are available in sizes 6, 7, 8, and 9. Size guides are included on each product page.
Have more questions? Contact us at support@jewelique.ae or reach out via Instagram.